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BEST EVENT AWARD

CONVENTA BEST EVENT AWARD

The annual award for the best event in the region of 'New Europe'

Don’t let your ground breaking events go unnoticed. Enter the competition by completing the registration form and choosing the preferred way of payment. Once completed, you will be able to enter details about your event and submit materials. Projects that were carried out from 1 January 2024 until 14 July 2025 are eligible to register for the award.

Download the Winners Handbook

THE ULTIMATE GUIDE FOR ENTERING THE COMPETITION

MEET THE JURY

Angeles Moreno, an expert in Business Management, Event Strategy, and strategic change, boasts a remarkable career in executive leadership, entrepreneurship, and consultancy.

Angeles Moreno

Country Manager at AIM

With over two decades of expertise in communications and event management, Vesna led McCann Sarajevo to significant growth and a robust client list featuring major brands.

Vesna Vlašić

Managing Director at McCann

Ivo is the owner & Managing Director of ENITED Business Events GmbH. Since 1999, he has been involved with a number of national and international educational institutions.

Ivo J. Franschitz

Founder & Owner of ENITED Business Events

Jose is the founder of the Eventoplus Group of event and MICE related publications and events. He is an entrepreneur, trainer and speaker.

Jose Garcia Aguarod

Founder of the Eventoplus Group, Spain

Stefan Kozak is the founder of CREATIVE PRO, a live & event marketing company, which developed into a diversified group of companies.

Stefan Kozak

Founder, managing director at CREATIVE PRO, Slovakia

Pigalle, an Experience Designer for 15 years, has created for V&A, National Portrait Gallery, Barbican Centre, and Science Museum.

Pigalle Tavakkoli

School of Experience Design

Jens Mayer has built his career helping brands build strong relationships with the people that matter most to them, through live and digital marketing.

Jens Mayer

Managing Director, Jack Morton Worldwide

Inese Lukaševska, founder of "Luka" agency, excels in communication and reputation management, boasting 8 global wins and 13 awards.

Inese Lukaševska

Founder at LUKA AGENCY

Maarten Schram established LiveCom Alliance in 2016 as a non profit foundation on the belief that the live communication industry deserves a pan-European approach.

Maarten Schram

Founder/Managing Director, LiveCom Alliance

Ruth Ann Felismino brings over 15 years of experience in stakeholder engagement and event management in the international development sector.

Ruth Ann Felismino

Communications & Advocacy at CGIAR

With his business partner Pádraic Gilligan, Patrick Delaney is Managing Partner at SoolNua, a boutique consultancy firm working in the Meetings and Events industry.

Patrick Delaney

Managing Partner at SoolNua, Ireland

Meta, a communication strategist with two decades of experience, found her calling in sustainable marketing.

Meta Pavlin Avdić

Strategic director at prvi.prvi

Mary began her career as a journalist and Italian language instructor for opera singers, which led her to organizing events with artists.

Mary Kirillova

Managing Director at BEIC.pro

Christoffer Sapienza is an accomplished professional with extensive experience at DNB since September 2012.

Christoffer Sapienza

Senior Vice President of DNB Creative

Aleš Petejan is a marketing leader with experience in finance and top agencies, now driving Mastercard Slovenia’s brand.

Aleš Petejan

Marketing director at Mastercard Slovenia

Communication specialist with broad experience in public relations, integrated communication campaigns and communication strategy.

Irena Oven

Head of Corporate Communications, NLB

Accomplished Marketing manager at Michelin. Since 2007, I have been responsible for Event, and Sponsoring.

Imre Diosi

Marketing manager at Michelin

Entrepreneurial mind-set and results-oriented marketing professional with over 15 years experience.

Fanny Favre

Senior marketing communications manager at Apollo Tyres

With a rich background at the helm of marketing and PR for industry leaders, my journey has been marked by steering ŠKODA AUTO's global brand experience.

Tereza Vrankova

ESA Conference Bureau Manager

Alexandros Makris-Walters is the Vice President & Managing Director of Magna Events.

Alexandros Makris

Vice President & Managing Director of Magna Events

“Conscious” Business / Marketing Leader with a global track record in transforming vision into inclusive, actionable strategies.

Gerd De Bruycker

Founder at NimbleX

Experienced marketing and event manager with a demonstrated history of working in various manufacturing and IT industry.

Zsuzsanna Nagy

EA travel&event

Rui Ochôa, born in Porto and a graduate in Communication Studies, co-founded and has directed Event Point since 2011.

Rui Ochoa

Founder at Event Point

Jury guidelines

Read the extensive guidelines for jury members. Our mission is to promote professionalism, excellence, and effectiveness within the European meetings industry.

JURY GUIDELINES

MEET THE JURY - TBD

INTERNATIONAL EXPERTS FROM THE FIELD OF EVENT ORGANISATION

All submitted entries will be evaluated by a jury consisting of international experts from the field of event organisation.

Featuring projects for

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ENTRY GUIDE

Everything you need to know about entering the competition

WINNERS

Who took the Conventa Best Event Award home in 2024?

What is Conventa Best Event Award?

Conventa Best Event Award is an annual competition that awards the best events in the region of New Europe. The competition was established as part of the Conventa brand. For the past six years, the grand finale of the competition has been taking place at the Conventa Crossover conference. The evaluation of registered events follows a unique 80:20 model (80% of the votes come from the jury and 20% from the audience at the Conventa Crossover conference).

IMPORTANT DATES AND DEADLINES

  • Registration deadline: FRIDAY, 18 July 2025
  • Materials submission deadline: FRIDAY, 25 July 2025
  • Announcement of the finalists: MONDAY, 11 August 2025
  • Presentention of the finalists & live voting at Conventa Crossover: 
    MONDAY, 8 September 2025
  • Announcement of the winners: TUESDAY, 9 September 2025

Categories in 2025

ALL CATEGORIES ARE OPEN TO LIVE, DIGITAL, HYBRID AND VIRTUAL EVENTS

B2B EVENTS

Corporate events, intended for business clients, most commonly of a closed format. These events could be anything from product launches, business conferences, trade shows, networking events, exhibitions, and more. B2B events aim to raise brand awareness, facilitate business deals and provide opportunities for companies to connect with their clients or partners.

B2C EVENTS

Events intended for the general public. The end consumer is at the heart of the content of these events, and the primary goal is to provide a positive experience for them. These events include music festivals, sports events, conferences, product launches, fairs, food and wine events, and more.

B2E EVENTS

Internal events intended for employees of a company/organisation, most often organised in the form of a training, celebration, anniversary, kick-off, or teambuilding event. The primary goal of these events is to foster a positive work culture, boost employee morale, and improve employee engagement.

CROSSOVER EVENTS

Open to events demonstrating an original big and brave idea, intended for both the corporate and consumer target audiences. The aim is to create a unique experience that appeals to both groups. Crossover events could be anything from charity events, brand activations, pop-up shops, product launches, experiential marketing campaigns and more.

SUB-CATEGORIES

CONFERENCE, CONGRESS, CONVENTION

A meeting of a large number of individuals organised by a company or association with the aim of presenting innovation, sharing knowledge and exchanging ideas about a specific topic. These events can be open or closed for the public.

TRADE SHOW/EXHIBITION

A tradeshow or exhibition is an event aimed at companies of a specific industry to showcase and demonstrate their latest products and services to their target audience. These events are usually closed for the public.

PRODUCT OR SERVICE LAUNCH

The goal of these events is to present a novelty to an invited group of journalists, most often in the form of a press conference.

CEREMONY

Events organised to mark important milestones, commemorate significant cultural events, or to honor individuals or groups.

PRESS EVENT

The goal of these events is to present a novelty to an invited group of journalists, most often in the form of a press conference.

FESTIVAL

Multi-day events which enable an insight into achievements in particular professional or entertainment fields.

SPORTS EVENT

Sports events that are organised by individual sports associations or private companies and which mainly include amateur participants and the wider public

CULTURAL/MUSIC EVENT

Musical entertainment events such as concerts, musicals, music festivals, and public cultural events that evolve around different artistic fields and require complex preparation and organisation.

ROADSHOW

Roadshows are a series of events or presentations organised in different locations to promote a particular product, service, or company.

INTERNAL TRAINING/EDUCATION EVENT

Educating and training for employees in individual companies intended to promote the development of human resources.

TEAMBUILDING EVENT

Events designed to increase motivation and promote cooperation in a team or company that often include employees participating in a joint activity, task or programme.

INTERNAL CELEBRATION

A private event designed for employees of a company/organisation e.g. anniversaries, kick-offs, Christmas parties etc

POP-UP EVENT

A temporary and spontaneous event that "pops up" in a specific location for a limited time period with the aim of promoting a brand or product.

BRAND ACTIVATION

The goal of a brand activation is to build an emotional connection between the brand and the customer by immersing them in a unique, interactive, and unforgettable experience. The event is part of a wider communication strategy across different media.

CSR/NON-PROFIT EVENT

CSR (Corporate Social Responsibility) and non-profit events are organized by companies or organisations to fulfil their social responsibility by giving back to the community or supporting a specific cause

GUERILLA MARKETING EVENT

An event that uses unconventional and creative tactics to promote a product or service, often characterized by its surprise factor, high level of creativity, and ability to generate buzz and attention from the public.

SPECIAL CATEGORIES

Grand Prix

Awarded to the event with the highest overall score from the jury

Audience Award

Awarded to the event with the highest score from the audience

Best in Creativity

Awarded to the event with the highest score in creativity by the jury

Best Planet Positive Event

Awarded to the event with the highest score in sustainability by the jury

Best in Corporate Social Responsibility

Awarded to the best CSR/non-profit event

Best Event Agency

Awarded to the event agency whose events totalled the highest overall jury score

Best use of technology

Awarded for best use of new and innovative event technology by the jury

Best in Community Building and Engagement

Awarded to a culturally significant event that brought together/created a community

NEW: Best in Strategic Communication

Awarded to the event that excelled in delivering clear, creative, and effective communication as an integral part of a broader brand narrative or marketing strategy

NEW: Rising Star Award

Awarded to a newcomer event or emerging agency that demonstrates outstanding potential, creativity, and innovation, signalling a strong future presence in the meetings industry.

Awarded for best use of new and innovative event technology by the jury

Awarded to a culturally significant event that brought together/created a community

Why #CBEA?

12
Awards
28
Event categories
20
Jury members
300+
Attendees

Reputation of the competition

Every year Conventa draws attention to excellence in the meetings industry with an award for the best event in ‘New Europe’. Conventa Best Event Award is the only competition of its kind in the region. By entering your event into the competition, you will increase your reputation among clients and the professional public.

Credibility of the jury

A competent international jury, ensuring that only top-level events make it to the final rounds of live voting, will evaluate your event. Every member of the jury makes their decision individually on the basis of their expert knowledge, reputation and authority. The evaluation of registered events follows a unique three-level model 80:20 (80% of the votes come from the expert jury and 20% from the professional public at the Conventa Crossover conference).

Presentation of all the registered events

Presentations of the projects will take place at the Conventa Crossover conference. You will have the opportunity to showcase your project to an audience of over 300 MICE proffessionals.

Promotion of the best events

All of the finalists will be presented at the Kongres Magazine, www.kongres-magazine.eu. The awarded projects will additionally get promoted over social networks, e-newsletter, and press releases.

Conventa Best Event Award Brand

The quality label/badge which will provide an easier promotion for the registered organisers. The clients as well will receive the badge/label.

Conventa Best Event Award Winners

The winner from each of the three categories will receive:

- Registration fee for one person for participation at Conventa Crossover 2025
- The right to use the 'Best Event Award' symbol.
- Conventa Best Event Award DIPLOMA

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